October 29, 2014


As the creative behind Love rush, Amy Hamilton describes her style as classic with a contemporary twist, with her signature red locks and love for laid back luxe, Amy has developed a reputation for her clean simple aesthetic and impeccable eye, mixing contemporary Australian designers with High Street brands,

With a career in the Fashion industry spanning over 10 years, Amy Completed a Bachelor of Fine Arts in 2001, whilst simultaneously honing her pattern making skills at TAFE and completing a Tailoring course at night. Following this Amy studied a Bachelor of Design- Fashion at RMIT. With a strong grounding in design and fashion, and a major in textiles, Love rush was a natural progression to further add to Amy’s expanding skill set.

‘Love rush has evolved naturally, simultaneously reflecting my personal life, I want to ensure that longevity of the Love rush brand exists. What began as a simple way to archive images and collections I loved, as well as items that were on my shopping list, has since evolved into a destination for inspirational imagery, styling advice, and trend updates. My focus is on generating beautiful content, true to my own style and aesthetic.”

With a passion for Australian designers and home grown talent, Love rush has worked with brands including Mimco, Vale Denim, and My Chameleon, along with lifestyle brands Grown Alchemist, Finn Cold Press, and Atelier Lumira.